How’s your sales organization running right now?
THE FASTEST WAY TO GROW YOUR BUSINESS
The fastest way to grow a business is to significantly increase all job position descriptions and hiring criteria.
Double the hiring criteria of higher education and trainings, higher level skills, experience and knowledge, and most importantly include ‘creativity’, ‘innovation’ and ‘out of the box thinking’.
Expand recruiting and hiring to include markets [...]
Utilizing The Corporate Attorney Proactively To Avoid Problems and Save Money
Business organizations, companies and corporate attorneys can take the proactive approach that preventing legal issues is good business just like; medical doctors taking the approach that preventative medicine is good medicine
By Michael Marshall, PhD
Most business organizations and companies have a retained corporate attorney but rarely [...]
‘CHANGE MANAGEMENT’
MANAGING CHANGE, IMPROVEMENTS and ADVANCEMENTS
What is it?
Why would this be needed?
What are the challenges?
The Top Ten Keys to successful change management
By Michael Marshall, PhD ‘TheBusinessDoctor’
‘Change management’ simply explaining is managing change.
In the business environment, change can be many things including:
- Organizational
- Processes
- Procedures
- Production & manufacturing
- Internal technology enhancements
- Products
- Services
- New markets
- Attitudes [...]
THE PSYCHOLOGY OF BUSINESS DEVELOPMENT & FUNDAMENTALS
Would a psychologist be helpful to CEO’s for growing the business?
Would having a senior executive or staff with psychology backgrounds be helpful?
Why is continual education and training needed to assure business development?
Why is business development difficult for most?
Why do CEO’s need to lead business development efforts to be effective?
What [...]
In the United States,
Tough Economic Times With High Unemployment Is Stimulating The Paradox of
Candidates Being Viewed As ‘Over-Qualified’ Possibly Being In Violation of The Federal EEOC Equal Employment Opportunity Commission laws
By
Michael Marshall, PhD
It is important that senior management and human resources management in the US understand this situation and possibly rethink their attitudes towards candidates [...]
‘Creativity and Outside The Box Thinking’ Is Important For Business Development, Marketing, Product Development, Service Development and Growing The Business
By Michael Marshall, PhD ‘TheBusinessDoctor’
Many individuals that may be viewed as intelligent, smart, and brilliant may not be as open to new ideas and solutions as people would think they are.
Look at Albert Einstein who refused [...]
The Importance In The Mix of Accounts, Customers and Markets
By
Michael Marshall, PhD
‘The Business Doctor’
This is an important subject for business, marketing, sales, business development, planning and strategy, product development, customer service and profitability.
This sentence should cover the general business development aspect.
There is some debate about how much a business should diversify as to markets, customers, clients [...]
The ‘WOW’ Factor For Business Development
If you have it, flaunt it
If you do not have it, create it
If you do not have any WOW factors, you are pressured to be a commodity with the lowest price.
By Michael Marshall, ‘The Business Doctor’
The WOW Factor is simply, anything that you can do or offer that when customers, [...]
BUSINESS CHAOS
2008 and beyond
Financial Pressures May Help
To Overcome
‘The Rule of 10′ and ‘Business Psychosis’
By Michael P. Marshall, PhD
Many business organizations suffer greatly from “The Rule of 10′ and ‘Business Psychosis’.
I have written several articles on these phenomenon and are also posted on my personal website of www.AskTheBusinessDoctor.com
To bring all readers up-to-date with what these are, [...]
UTILIZING SEGMENTATION ANALYSIS
INTERNALLY and EXTERNALLY
FOR
BUSINESS DEVELOPMENT and MARKETING
Michael P. Marshall, PhD
‘The Business Doctor’
Segmentation analysis is often referred to by other names such as;
Conjoint analysis
Market segmentation
Niches
Niche marketing
Niche selling
Target marketing
Segmentation typically is used to identify markets that organizations concentrate marketing and selling their products and services to.
This approach comes short of utilizing segmentation, both internally and externally, [...]
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