Daily Archives: September 3, 2008

#21 ‘SELLING CHALLENGES IN THE CHANGING BUSINESS WORLD’

Posted on September 3, 2008 by The Business Doctor

INTERESTING SENIOR EXECUTIVE SUMMARIES From the 1990′s   Michael Marshall ‘The Business Doctor’   Number 21   ‘SELLING CHALLENGES IN THE CHANGING BUSINESS WORLD’   Sellers are not getting better at selling but buyers are getting better at buying With … Continue reading →

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#22 ‘VALUE ADDED SELLING AND MARKETING IN THE 1990′S AND BEYOND’

Posted on September 3, 2008 by The Business Doctor

INTERESTING SENIOR EXECUTIVE SUMMARIES From the 1990′s   Michael Marshall ‘The Business Doctor’   Number 22   ‘VALUE ADDED SELLING AND MARKETING  IN THE 1990′s AND BEYOND’   Value-Added is a customer-focused concept based on the customer’s perception of value. … Continue reading →

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